AI Terms

• Creative AI: When invoked, the following data may be sent to AI providers: user prompts, project metadata (name, type), and design context (element structure, styling, text content, asset URLs).
• Analytics AI: When invoked, aggregated and anonymized campaign interaction data (clicks, navigation events, quiz responses, completion rates, geographic and demographic aggregates) may be sent to AI providers. No raw personal data or individual-level identifiers are included.

AI features do not process personally identifiable information (PII) or data from other customers' workspaces.

KappaX may retain AI conversation data for service delivery, usage metering, and model improvement.

• Enterprise customers: AI conversation data is never used for model training or improvement. Enterprise data is retained only for service delivery and deleted per the enterprise agreement.
• Non-enterprise customers: Anonymized AI conversation data (stripped of workspace and user identifiers) may be used to train and improve proprietary models, as disclosed in the Terms of Usage.
• No personal data is used for model training under any circumstances.

All AI features require explicit user initiation. For complex operations, the AI proposes a plan that must be approved before execution. All outputs can be reviewed, modified, or undone. AI cannot publish or deploy creatives, that is always a separate user action.

The user is solely responsible for all content created or generated using AI features. This includes verifying accuracy, legal compliance, brand safety, and appropriateness before publishing. KappaX provides AI as a productivity tool and does not warrant the accuracy, completeness, or legal compliance of AI-generated outputs.

Users are clearly informed when they are interacting with AI. The AI copilot operates exclusively within the Editor during the creative design phase - it does not interact with end consumers who view published ads. AI assists in creating the creative; it is not embedded in the delivered creative.

This policy is reviewed annually or upon introduction of new AI capabilities, changes to provider terms, or changes in applicable regulations. Owned by the Head of Product in coordination with the Information Security Officer.